Medium/alitorbati: Reducing Visual Noise for a Better User Experience.

Oh hells yeah. Related: I've only been in Trader Joes and Whole Foods lately. I walked into an Albertsons (more mainstream grocery) and nearly had a brain meltdown in the cereal aisle. Floor to high ceiling in colors, graphics and shapes. Just too much visual stimulus. I found myself trotting off to the meat aisle, so I could calm myself by looking at good old homogeneous ground hamburger.