A bit of color for you folks in Europe. I don’t know if you get our same consumer products, but Kelloggs sells many products traditionally targeted at breakfast. A corporate talking head got on network television, and opened his cakehole at the wrong time and in the wrong place. With inflation as high as it is here, and prices stubbornly refusing to retreat, it seems consumers have woken up somewhat to the games the billionaire classes are playing. [Video]

I welcome the grassroots outrage. I could pick better targets, but when you are aware of the history of Kelloggs Corn Flakes, it puts a different spin on this whole situation (IMHO). Designed to calm your cojones! A perfect foil to the political IVF battles.

Life is so ironic.